How Retargeting Works
Re-engage with customers after they leave your website
1. Customer Visits Your Website
When a customer lands on your website, Geobid begins tracking that customers page visits and behavior on your website. Our custom built tracking pixel (invisible code on your website) places a cookie in the customers browser to collect non-personal information about their behavior on your site.
Customer lands on your websiteOn average, only 2% of website visitors convert when they visit a website.
Customer gets cookiedGeobid places a cookie in their browser to show them ads later on.
2. Customer Sees Your Ad
When the customer leaves your website, Geobid will show them targeted display ads across 98% of the internet as they continue to browse the web. We’re connected to 500+ top ad networks which will serve your targeted ads on websites like yahoo.com, linkedin.com, msn.com and many more.
Access to 15,000,000+ websitesWe’re integrated with 500+ major ad exchanges to provide you maximum reach.
Single impression trackingImpression tracking lets us count view-through & click-through conversions.
3. Customer Returns to Convert
When a customer clicks on your ad, it will bring them to a landing page of your choice. You can segment your visitors based on their intent on your site to show them a personalized landing page. For example, if a user leaves your site while on the check out page, bring them back to their cart to finish the purchase.
Low cost, huge returns
On average, retargeting campaigns generate a 10:1 ROI. Meaning for every $1 you spend, retargeting brings you $10!